Traction videos are more than a trend. These launch videos have become the single biggest trend among digital marketers in 2017. Take a look at the infographic below to understand why video marketing has gained so much traction over the past few years. Traction...
We all sleep. We all know the story of Goldilocks and the Three Bears. And over 57 million of us have watched Purple’s explainer video on YouTube. Purple makes mattresses, a product that all of us need and none of us have ever associated with humor. Mattresses are...
If someone would have told you just a couple of short years ago that a video of a man dressed as a musketeer eating rainbow-colored ice cream, pooped out by a unicorn puppet would have over 31 million views on YouTube in less than a year, you’d probably think that...
Written by James McKinny, CEO of Traction Video If you’ve worked with a marketing agency before, you’re probably already aware that the stereotype of digital marketers clinging to buzzwords like moths to flames is, well, much less a stereotype than a universal truth....
Written by James McKinny, CEO of Traction Video Aside from being the latest and greatest new buzzword among digital marketers, traction videos are proving to be the most impactful new form of marketing for startups, new brands, and product launches. Traction videos...
